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5 Daily Positive Mindset Practices For Business Owners
When you chose to be a business owner, you chose to be a leader, a mentor, and someone that your team can look up to. It is so important...

Sarah Perrin
Jan 1, 20234 min read


The DO’s and Don’ts Of IG Reels For Your Business Page
The concept of using video in your salon’s social media marketing game plan is still relatively new to many of you. IGTV, IG Live, Reels,...

Sarah Perrin
Dec 4, 20224 min read


The 3 V's of Online Branding For Your Business
When it comes to creating an online brand for your business, it can be overwhelming to know where to start. You want your personality to...

Sarah Perrin
Oct 31, 20223 min read


Does Your Business Need To Be On YouTube? Yes, and Here's Why.
Video marketing is KING in the digital age we are living in, and YouTube is an incredible platform to house your salon’s promotional and...

Sarah Perrin
Oct 2, 20223 min read


Can Your Business Survive Without a Website in 2022?
Nowadays, having a solid online presence for your small business is not only important but imperative. The foundation of a strong online...

Sarah Perrin
Sep 18, 20223 min read


Instagram Hacks That WON'T Grow Your Business Page
It seems as though Instagram “hacks” to grow your following change as soon as you finally get the hang of them. Social media is a huge...

Sarah Perrin
Sep 6, 20223 min read


3 Mistakes I Have Made as a Small Business Owner
It’s easy to look back on your career as a salon owner and pick apart the things you wished you’d done differently. How many sleepless...

Sarah Perrin
Aug 21, 20225 min read


How To Use Digital Gift Cards In Your Business
Offering gift cards for purchase in your business is beneficial, not, necessary for the ultimate guest experience! However, the days of...

Sarah Perrin
Aug 8, 20224 min read


SEO?! WTF!? SOS! SEO 101 For Small Business Owners
Have you ever asked yourself… WTF is SEO?! Well, you are absolutely not alone! SEO (Search Engine Optimization) may not be something that...

Sarah Perrin
Jul 10, 20224 min read


Everything You Need To Know About Influencer Marketing For Your Business
You’ve seen them, you’ve heard them, and you’ve likely been influenced by them in one way or another. Social media influencers can be...

Sarah Perrin
Jun 26, 20226 min read


REVAMP Your Business Social Media With This 6 Week Challenge!
Social media is arguably the best form of marketing for your business online. That being said, it is often used incorrectly which can...

Sarah Perrin
Jun 12, 20224 min read


Captions & Hashtags 101- Small Businesses Edition
How many times have you found yourself with writers block when it comes to curating captions for your business social media posts? Have...

Sarah Perrin
May 27, 20225 min read


Discounting VS Adding Value: How to Utilize Both Incentives for Successful Business Promotions
When service and retail sales are slow at your business, it’s easy to resort to a discount promo as a quick fix. We are not slamming...

Sarah Perrin
May 15, 20226 min read


How To Run A KILLER Giveaway For Your Business!
Social media contests and giveaways have been proven to be an excellent marketing technique for any business. It can be a great tactic...

Sarah Perrin
May 1, 20224 min read


Take Your Business Social to The Next Level With Pinterest
Where is the first place you go for recipes? Hair and nail inspo? Gift ideas? Outfit inspo? Design ideas? If Pinterest is the first place...

Sarah Perrin
Apr 18, 20225 min read


Stop Waiting- Start Automating. A Guide to Automating Social Media Message Responses
Between phone calls, texting, emails, and social media messengers, it feels as if clients have full access to businesses 24/7. It can be...

Sarah Perrin
Apr 2, 20224 min read


TikTok VS Instagram Reels- Salon Show Down
Tiktok, reels, videos… oh my! We’ve spoken at length about how important of a player videos are in your business digital marketing game,...

Sarah Perrin
Mar 19, 20224 min read


Why Your Business NEEDS A Blog & How To Get Started!
If your Business isn’t posting blogs on a regular basis, you may want to consider doing so! In this blog, we’re going to give you the low...

Sarah Perrin
Feb 20, 20224 min read


Create a Modern Business Experience Using QR Codes!
From menus at restaurants to vaccination passports, QR codes are EVERYWHERE in 2022! Are you utilizing QR codes in your business?! If...

Sarah Perrin
Jan 23, 20224 min read


Digital Marketing Trends To Watch In 2022!
Happy 2022! It’s a new year full of fresh opportunities and in this blog, we’re going to dive deep into the digital marketing trends that...

Sarah Perrin
Jan 7, 20223 min read
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